execution and expertise without the expense
I help premium brands and experience-based businesses close the gap between marketing spend and growth using behavioral science and AI to build a strategy that scales.
Fractional CMOs deliver on C-level strategy and experience at 30–70% lower than traditional in-house CMOs
services
MARKETING PLANNING
Many businesses lack a documented, data-driven plan that ties to revenue goals. CMOs create strategy, processes, and roadmaps that deliver predictable results instead of scattered tactics.
With review, consideration, and exploration, I bring insights and specialization across multiple industries, as well as access to various media and platforms.
OPERATIONAL GUIDANCE
Junior teams lack senior direction; founders wear too many hats. CMOs provide mentorship, build processes, align teams, and free up leadership time. I bring a diverse professional background to help you grow and develop your team.
This is ideal for budget-conscious companies that still need high-caliber leadership.
BRAND OPTIMIZATION
In crowded markets, companies blend in. CMOs refine messaging, identity, and storytelling to stand out and build long-term equity. This helps businesses get noticed and regain recognition in their market.
CHANGE
HAPPENS
The world is advancing quickly. Rapid technological changes like AI, country-specific data privacy rules, and shifting consumer behavior can overwhelm internal resources. I'll help bring clarity to the chaos and bring proven frameworks to adapt to changes quickly.
FINANCIAL STRATEGY
Budgets get drained on ineffective channels, multiple consultants, and unmeasured efforts. I'll ensure your budget is optimized to deliver measurable returns and realign budgets with goals.
the how
flexible terms
Each client has a requested time frame based on their needs and desired results. This time is set each week, dedicated to working on your projects and with your team.
Regular reviews and updates are provided. Terms may be 6 months to indefinite.
access and resources
I will be your in-house marketing lead (contractor); as such, I will have access to assets, platforms, and team members as needed to perform. I will use my own computer, programs as tools (unless there is something unique to your business or industry).
scope of work
Once we have assessed what your primary goals are, I am here to help you work towards them. Whether helping to define a strategy, aligning your budget or providing leadership and guidance in order to help you get to the next level.